Your global expansion business partner
We are senior managers with decades of experience running projects and teams across multiple countries and channels.
We bridge the gap between East and West, helping establish a presence outside your base, but most importantly by ensuring you are thriving.
We invest in time, people and capital to build a long term winning strategy that drives growth and results for your business.
Our expertise
West to East
We empower Canadian enterprises to scale across Asia by utilizing Vietnam as a strategic hub for growth.
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Market Entry
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Recruitment + Teams
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Build Operate Transfer
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Sales & Marketing
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Operations
We are business partners executing on the ground so you can focus on your products and services.
Vietnam go Global
We facilitate global market entry for Vietnamese firms through e-commerce strategies and digital infrastructure.
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Branding & Marketing
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eCommerce strategy
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Amazon Stores
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D2C platforms
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Operations
All under a revenue share and investment model.
Expansion on Demand
We provide Fractional Executive Leadership & Execution Excellence, no matter the industry or country.
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Marketing
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Operations
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Digital
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Tech
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Management
Enough powerpoints, time to execute and deliver.
Team
Pierre-Yves Tournier
Strategic consultant with 20+ years, including 15 years in APAC. Expert in digital business & ecommerce for large companies like IBM and BRP, boutique consulting firms and startups.
MANAGING PARTNER
DIGITAL STRATEGY
ECOMMERCE
MANAGEMENT
April Trinh
Senior Commercial leader with 20+ years in Vietnam & SEA, with proven track records in Philip Morris, GroupM and various businesses in ecommerce, retail, F&B and tech startups.
MANAGING PARTNER
GLOBAL BRAND BUILDING
GO TO MARKET
MANAGEMENT
Lars Schulze
ecommerce entrepreneur and digital operator with 20+ years, including 15 years driving SEA growth. Expert in scaling cross-border expansion into multimillion-dollar revenues.
SENIOR CONSULTANT
TECHNOLOGY
ECOMMERCE
OPERATIONS
Thi Long Do
ecommerce & marketing leader with 12+ years of experience (BRP. RUDSAK, L’Oréal), spanning strategy, activation and
digital growth.
SENIOR CONSULTANT
DIGITAL MARKETING
CONTENT STRATEGY
PROJECT MANAGEMENT
Vinh Nguyen
Technology leader with 20+ years in APAC, across FMCG, retail and tech services (An Nam Group, ADM, IBM). Expert in ecommerce platforms, ERP and AI-powered operations.
SENIOR CONSULTANT
ECOMMERCE TECH
AI & AUTOMATION
IT STRATEGY
Thao Luong
Merchandising strategist with 20 years across APAC, Europe and North America. End-to-end command of the value chain, from product, sourcing and production to commercial.
SENIOR CONSULTANT
MERCHANDIZING
VALUE CHAIN STRATEGY
COMMERCIAL MANAGEMENT
Our Experience
Over the past decades, our team members have held senior roles across diverse industries and regions, from global corporations to fast-growing local ventures. Together, we have contributed to the growth and transformation of enterprises around the world.
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